Some believe Pay Per Play will rival Google AdSense for revenue to its publishers. I have often compared the internet to the California Gold Rush in the 1800's. Then I did a search on Pay Per Play on the search engines. If I were being asked to lay down a large amount of cash here, I might have some reservations and be inclined to do more research before moving forward. So that begs the question, is Pay Per Play a new found gold mine or is it fools gold? Will it rival Google AdSense? The jury is still out on the answer; but somebody, somewhere will stumble onto the next big internet wave. If a major advertiser wants to throw me a few pennies to say their name on my website, more power to them. Others are not so sure; in fact many netizens have come right out against such an unwanted intrusion and vowed to immediately leave a website if such an audio message is played over their speakers.
 It doesn't play over and over and there is never more than one. Fast forward to today and the rest of us show up and find there is real money still left to be made; but it will require rolling up our sleeves and working harder and smarter to find the gold. I also found that there is some dirt being thrown about the company that has brought the concept to market. TV and Radio have been doing this to us for years, whether or not we want to hear an advertisement, it is presented to us. It's here and then it's gone. Pay Per Play is different though; it's a one shot, 5 second clip. If you haven't heard of it, in a nutshell it is a 5 second audio commercial that will play each time a visitor hits your site. To me, this concept is huge. With Pay Per Play as it is, there is no upfront cost, so to me the company and the players will start with a clean slate; but I will keep a keen eye to make sure everything stays on the up and up. Ahh and be ever cautious of the fools gold! In the gold rush days, many a fortune was lost on Fools Gold. I went to the site and read everything I could find and my conclusion at the end of my research was favorable. I found that across the web, Pay Per Play is being met with mixed emotions. This opportunity seems to be profound. To me, it's all upside for the website owner; or so I thought.
You will get paid for every visitor to your website, 100% conversion with nothing to do and nothing to click. What was a solid decision in the beginning became a bit unsteady; but for me, I believe the scale still tips toward Pay Per Play being a good addition to a website. I get up and leave the room when the commercial stretch comes on during a program I'm watching. Pay Per Play is not scheduled to go live until Laminated Glue Suppliers February 1st, 2008 so everything is speculation about it's debut and further it's efficacy to publishers and advertisers alike. As with any new opportunity, the people that come to the table have histories of successful and not so successful ventures and there seems to be some bad blood regarding a previous affiliate program. To mention them here is not appropriate; but due diligence is warranted if you think Pay Per Play is a good opportunity for your sites.Recently, I received an offer for Pay Per Play advertising.
The big corporate giants have been branding themselves this way on TV and radio for a millennium. Sure you can change the channel to avoid an advertisement, but; you have already heard the sponsors message. Many, many affiliate marketers that were lucky enough to get in before the Dot Com crash had the opportunity to mine the easy gold and make huge piles of cash with not a lot of effort. I have commented to my wife on numerous occasions that there are way too commercials during my favorite shows. more...

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After a visitor has landed on a certain page, they have the tendency to click on another page that sounds interesting. The wording on these links is what grabs a visitor’s attention and gets them to click on one of the links that will take them to another page of that website. You can also use graphics to grab your readers’ attention.. But driving visitors to those pages is another matter and often the factor that is lacking.
As far as many Adsense advertisers are concerned, there are no written and unwritten laws to follow regarding what they write. There are some websites that are getting a lot of traffic from UV Varnish Manufacturers search engines, but have low earnings. They get there because of the other links that appears on a page that they initially landed on. That is why most of them use it to go after high paying keywords. Come up with a catchy description for that link. Now, the next thing to do is think of ways to get visitors viewing a particular page to try and click on the link that will take them to your high earning pages. Testing and tracking until you find the site navigation style that works best for you site.
There is no limitation to what you can do to make your link noticeable. Think of something that people do not get to see everyday. Something to track and compare and some high earning pages you want to funnel your site traffic to. This is how you go about testing which ones get more clicks and which ones are being ignored. This is ensuring fast result to come by. That way you will see the ones that work and what does not. Links that have "free’ or "download are oftentimes good attention-grabbers. Try to mix things around also. Let the testing begin. This is site navigation. It is all about enabling visitors to move about your site. If you are after the success of your site, you will do everything it takes just to achieve that goal. They have with them the lists that tells what the keywords are and have already used various methods of identifying them. This navigation logic can also be applied to driving traffic to your high paying pages. An option is to select a few of your frequently visited pages.
Get to know the ones that many websites are using and do not try to imitate them. Before you begin testing if this same style will work for you and you website, you need to have two things. That will trigger their curiosity enough to try and see what that was all about. Stop for a moment and think about how visitors are using your website. Just be creative. The trick is to try and use come cleverly labeled links to get the visitors off that pages and navigate them to the higher earning ones. And one way of maximizing your Adsense earnings. Put links on top and sometimes on the bottom too. Once the perfect attention grabbing description has been achieved, you have to identify the perfect spot on your page to position that descriptive link to your high paying page. A typical website have menu links on each page. And yet, after putting up these supposed-to-be high paying keywords into their pages, the money they expected to come rolling in is not really coming in. Come up with a catchy and unique description for the link. "Hot pages or "Most read lists are very common and overly used already. What is it that they are doing wrong?
Having the pages is with the proper keywords is one thing. Another way of doing it is to try and use different texts on different pages. This is one great way of turning real cheap clicks to real dollars. Also remember that it is all about location, location and location.
The thing is, to get visitors to your high paying keyword pages, you need to optimize your site navigation.Most webmasters know that Adsense generates a sizeable source of additional advertising income. Just as long as you do not overstep the guidelines of the search engines, then go for it. There is nothing wrong with visiting other websites to see how they are going about maximizing their site navigation. more...

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But the trump card to make The Tube shine even brighter as an investment is a proven success factor known as Les Garland - the man who has revolutionized the American concept of music media, and is ready to change the Paper Packing UV Varnish Manufacturers way millions of people listen to and learn about new music.Research mentioned from their website shows that this mix of music will hit an audience in their early- to mid-thirties, or perhaps slightly younger. Now, the Tube stands to be one of the first to market in this new concept that uses pre-existing distribution channels with a new signal technology requirement.
The gamble paid off and the law passed. Everything further downstream ends up being watered down and of lower quality. That's it. Advertisers want to reach this wealthy audience and this audience is looking for entertainment.Smart investors will add up the factors that can point to potential success: First-to-market leverage, cutting-edge technology now mandated by Congress, pre-existing distribution networks, quality programming, potential advertising reach, and a demographic with money that is attractive to advertisers..Les Garland knows a thing or two about music programming on television.. By broadcasting digital signals to homes with HDTVs, they are inherently targeting a wealthier viewer segment, meaning greater revenues from advertising.. It's the same in the world of music programming on television; you have to go to the source to find the purest form of entertainment. A typical hour of programming, according to their website, could include Led Zeppelin, The Rolling Stones, Coldplay, Norah Jones, and Sheryl Crow.
This demographic represents three quarters of the nation's wealth and spends a trillion dollars a year on goods and services.Garland, and the team at The Tube (OTCBB: TUBM) took a gamble that a new law was about to be passed requiring television station owners to switch to a digital signal. No reality or awards shows, just music, including concert footage and music videos from a variety of Billboard toppers that span from the 60's to today. all of these are powerful indicators of a bright future. This money-controlling demographic, combined with the fact that The Tube is already broadcasting in 15% of the nation's markets, is the key to their primary income stream: advertising.If you want the most pure, authentic version of anything, you must go to the source.
Believing the law would pass, they put together The Tube to provide digitally broadcast music television. What's more, additional agreements are in the works to spread them to even more markets. Thus, The Tube is perfectly positioned to bring in advertising dollars in exchange for reaching those with the money.
The programming on The Tube is simple: all music. Co-founder of MTV, VH1, and The Box (now MTV2), he is now heading up a new music entertainment channel that could change the face of music television. This programming (both the variety and the focus only on music) sets it apart from the forerunners, most of which Garland helped to create and bring to success. more...

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